February 2025 RETAIL TECHNOLOGIES Keychain Secures $5M in Additional Funding Led by Bright Pixel Capital as It Surpasses $1B in Monthly Projects and Expands into Packaging and Ingredients The CPG manufacturing software platform receives backing from the VC arm of Portugal’s leading retailer, bringing its total funding to $38M Keychain, the AI-powered manufacturing platform transforming the consumer packaged goods (CPG) industry, today announced an additional $5 million investment led by Bright Pixel Capital, the VC arm of the European retail conglomerate Sonae. This latest funding comes as Keychain takes its core search and discovery product out of beta and introduces new platform capabilities. Since November 2023, Keychain has raised $38 million with support from leading venture firms BoxGroup, Lightspeed Venture Partners, and SV Angel as well as other CPG giants General Mills, The Hershey Company, and Schreiber Foods. This latest investment from Bright Pixel not only reinforces Keychain’s position as...
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