July 2016 RETAIL TECHNOLOGIES Sonae IM invests in InovRetail Sonae IM, Sonae’s Corporate Venture Capital, has just announced the investment in InovRetail, becoming a reference shareholder in the technology startup. InovRetail’s core business is focused on advanced analytics tools, aiming to assist retailers in improving their performance, by making more informed decisions. Sonae IM will play a decisive role in supporting InovRetail to become a global data analytics reference for retailers. InovRetail’s solutions allow retailers to adjust their offer and increase sales by processing their data, as well as in making highly reliable predictions. Moreover, these tools will create opportunities for retailers to improve their customers’ in-store experience. Over 500 reference retailers’ stores have implemented InovRetail solutions, in diverse segments such as sports, consumer electronics, fashion, food, among others. Sonae IM believes that InovRetail’s distinctive and innovative positioning, together with the quality of the management team, is key in turning...
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